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97% of people won’t get what we do. And that’s perfectly okay.

We’ve been on calls when someone said, “We’ve used paper timesheets for years and they work fine.”

We’ve seen the polite eye roll when we mention digital time tracking.

We’ve heard the usual:

🛑 “We’re too busy to change right now.”

🛑 “We’ll look into it next quarter.”

🛑 “We’ve always done it this way, and we can work around the issues”

🛑 “We know it’s broken, but we can live with it”

And honestly — we don’t take it personally.

Because we’re not building MyTimesheets for the 97%.

We’re building it for the 3% who do get it:

Like the payroll officer who was manually entering 60 timesheets every week, until she switched and now finishes payroll before lunch on Mondays.

Or the construction manager who used to chase staff for hours and signatures, and now approves everything on his phone before heading home.

Or the business owner who realised the real cost of “manual” wasn't just in time, but in lost accuracy, billable hours, compliance risk, and frustration.

These are our people.

✅ They don’t just see what we do; they understand why it matters.

✅ They’re not afraid to question the old way of doing things.

✅ They value time, trust their team, and want systems that make life easier, not harder.

We’re not here to convert the masses.

We’re here to partner with the 3% who are ready.

And when we find them?

We show up. We deliver. We build something better, together.

Because we’re not trying to be for everyone.

We’re here to be everything for the right few.

#MyTimesheets #DigitalTimeTracking #NZBusiness #PayrollMadeEasy #ComplianceConfidence #WorkSmarter #B2BSaaS #3PercentMindset

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